Making of.
XL Recordings
A D&AD brief aimed at creating a visual illustrative story, depicting the record labels history of events that took place within the past 20 years. In an article about the label, it stated ‘A colourful history that’s shaped who they are.’ I took this ‘literally’ and created colourful paper model shapes to define the quote. Each 3-dimentional shape acted as characters that were involved in the event at the time.